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Programs

The MBA Department at Seshadripuram College believes that individuals from each stratum of society needs affordable, relevant, and quality education to fulfill personal aspirations. The objective of the Department is to constantly strive towards meeting this social need by inclusion and expansion of newer streams of academia in its institutions and provide World Class Infrastructure for Learning, Research and application of knowledge. In fulfillment of its Vision, the Department commits itself to a Mission to excel in all its activities, create an atmosphere of effective learning, generate a spirit of enquiry, induce healthy challenges and competitions, encourage sustainable accomplishments and ensure enriching rewards to everyone - students, teachers, trustees, associates and the society at large.Thus the Department’s goal is to emerge as a global conglomerate of premier academic institutions, each taking pride in having nurtured knowledge that will lead to happiness, peace, harmony and prosperity.

A Master of Business Administration (MBA) is a post-graduate-level academic program that focuses on developing the skills and knowledge necessary for leadership roles in the business world. A wide range of business topics, which include finance, marketing, operations, human resources, strategy, entrepreneurship, and more, are usually covered in the MBA program. The program's goal is to give students a comprehensive education so they can assess and resolve challenging business issues.

Renowned for its commitment to academic quality, Seshadripuram College offers a stimulating Master of Business Administration (MBA) program that equips students for leadership positions in the corporate sector.

Duration of the Program

The duration of the MBA program shall extend to over 4 semesters spanning over a period of 2 years. Each year shall have two semesters of 16 weeks duration and shall have not less than 90 working days of classroom teaching, internship and master thesis. At the end of each semester there will be end semester university examination conducted by the university.

Program Structure

Paper Code Subject Credits Contact Hours L-P* I.A U.E Total Marks
1.1 Management and Organizational Behaviour 4.0 45 15 30 70 100
1.2 Managerial Accounting 4.0 45 15 30 70 100
1.3 Business Planning and Regulations 4.0 45 15 30 70 100
1.4 Economics for Business Decisions 4.0 45 15 30 70 100
1.5 Business Statistics 4.0 45 15 30 70 100
1.6 Marketing Management 4.0 45 15 30 70 100
1.7 SOFT CORE
Employability Skill Development – I
2.0 15 15 30 70 100
TOTAL 26.0 285 105 210 490 700
Paper Code Subject Credits Contact Hours L-P* I.A U.E (T-P)** Total Marks
2.1 Entrepreneurship and Start-ups Management 4.0 45 15 30 70 100
2.2 Business Research Methods 4.0 45 15 30 70 100
2.3 Managing Human Resources 4.0 45 15 30 70 100
2.4 Business Analytics 4.0 45 15 30 70 100
2.5 Financial Management 4.0 45 15 30 70 100
2.6 Production and Operations Research 4.0 45 15 30 70 100
2.7 SOFT CORE
Employability Skill Development – II
2.0 15 15 30 70 100
TOTAL 26.0 285 105 210 490 700
Paper Subject Credits I.A U.E Total Marks
3.1 Strategic Management and Business Ethics 4 30 70 100
Electives in Finance
3.2.1 Investment Analysis and Portfolio Management 4 30 70 100
3.2.2 Corporate Taxation for Managers
3.2.3 Corporate Valuation and Financial Modelling
Electives in Business Analytics
3.3.1 Business Intelligence 4 30 70 100
3.3.2 Predictive Analytics Using R
3.3.3 Data Warehousing and Data Mining
Electives in HRM
3.4.1 Performance Management and Competency Mapping 4 30 70 100
3.4.2 Talent Management and Employee Engagement
3.4.3 Learning and Development
Electives in Marketing
3.5.1 Rural and Green Marketing 4 30 70 100
3.5.2 Business and Social Marketing
3.5.3 Consumer Behaviour and Neuromarketing
Electives in Productions and Operations Management
3.6.1 Advanced Production Systems 4 30 70 100
3.6.2 Agile and Lean Manufacturing
3.6.3 Enterprise Resource Planning
Electives in Entrepreneurship and Start-Ups
3.7.1 Ideation, Design Thinking and Innovation 4 30 70 100
3.7.2 Management of SME’s and Family Business
3.7.3 Corporate Entrepreneurship and New Venture Creation
Open Elective
3.8 Open Elective 3 30 70 100
Project Work
3.9 Project Work for 4 weeks 3 50 - 50
Paper Subject Credits I.A U.E Total Marks
4.1 International Business 3 30 70 100
Electives in Finance
4.2.1 Project Management & Analysis 4 30 70 100
4.2.2 International Financial Management
4.2.3 Derivatives and Risk Management
Electives in Business Analytics
4.3.1 Big Data Analytics 4 30 70 100
4.3.2 Data Visualization and Business Reporting Using Tableau
4.3.3 Emerging Technologies and Future Skills for Business Leaders
Electives in HRM
4.4.1 Global HRM 4 30 70 100
4.4.2 Strategic HRM
4.4.3 Industrial Relations and HR Audit
Electives in Marketing
4.5.1 Sales and Distribution Management and Retailing 4 30 70 100
4.5.2 Service Marketing and Customer Relationship Management
4.5.3 Integrated Marketing Communications and Digital Marketing
Electives in Production and Operations Management
4.6.1 Resource Optimization and Project Risk Management 4 30 70 100
4.6.2 Supply Chain Management
4.6.3 Total Quality Management
Electives in Entrepreneurship and Start-Ups
4.7.1 Technology for Entrepreneurship 4 30 70 100
4.7.2 Scaling Up and Sustainability of Start-Ups
4.7.3 Entrepreneurial Finance
Dissertation
4.8 Dissertation for 6 Weeks in an Organisation 10 50 200 250